Beyond Beauty buyer, Hannah McInnes, from Harvey Nichols Head Office in London, talks us through a day in her life!
What sort of people do you get through the doors?
The Harvey Nichols customer is very aspirational; one who wants the latest fashion accessory and also those who want to find something niche and exclusive that they couldn’t find anywhere else.
What’s a typical day for you?
Searching for potential brands, analysing current trends and brand sell through, looking at merchandising plans and store layouts – and of course there will always be a project for example a new store opening or Christmas planning to work towards.
Are consumers now coming round to the fact that ‘organic’ is naturally healthier?
We have more customers requesting Organic skincare, they are becoming more conscious but at the same time they still want something of good quality and that they know will work well on their skin.
What are your personal favourites from the Ruby Red range?
I love the Lavender Shea Butter.
What do you like about the Ruby Red range?
I like that you know it has been ethically sourced and that it feels so natural but great on the skin.
Big thanks to Hannah. Ruby Red is available in the Beyond Beauty department of Harvey Nichols, London.
Ruby Red in Harvey Nicks!
